Bizstarters Articles Archives

Marketing

Going Direct to the Customer - Direct Response Marketing

Learn how to get prospects to buy, without having to visit them.

Grabbing the Brass Ring

Reduce the number of "no's" you receive by creating a careful plan of how you will search for customers.

Preparing to Go to Market

Discover cost-effective ways to conduct market research.

Promotion - Turning Attention Into Action

Learn how to continually tell your company's story.

Pumping Up Your Company's Image Through Advertising

Learn how to find affordable ways to advertise your company's story.

The Customer is King (Or Queen)

Learn how to gain repeat business through excellent customer service.

Designing the Right Product

Discover how to create the benefits the marketplace wants as you design your product.

Financial Management

Entrepreneurial Financing

Learn how to find money for each stage of your business's growth.

Financial Planning - Estimating Your Costs

Learn how to start with a realistic estimate of your business expenses.

Financial Planning - Making Projections

Learn how to assess the financial attractiveness of your business concept.

How to Collect What You Are Owed

A sale is theoretical until you collect it. Learn practical ways to make sure you get paid.

Improve Your Cash Flow By Saving Money

A dollar saved is as valuable as a dollar earned. Learn practical ways to shave your expenses.

Pricing - Protecting Your Profit

Learn how to avoid losing profit through careless pricing.

Operational Management

Computerizing Your Business

Learn to use technology to become more productive each day.

Finding a Business That's Right for You

Learn how to find a business that matches your personality.

Location Is More Than An Address

You cannot afford to be obscure in a new business. Learn how to carefully select your location.

Making the Best Use of Home Office Space

Learn how to put your physical space to best use.

Organizing a New Business: the Nuts and Bolts

Learn what the key organizational decisions are for successfully launching a new business.

Take Your Business Idea for a Test Drive

Few new entrepreneurs have had the responsibility for researching, planning and implementing every detail of a new business venture. Learn how and where to find effective training in how to run your own business.

Wearing Many Hats Without Losing Your Head

Learn how to effectively organize your workload.